Hally by Harper Zilmer NYC Sweepstakes

OFFICIAL SWEEPSTAKES RULES

Sponsored by Hally Hair, Inc.

NO PURCHASE, PAYMENT, OR DONATION NECESSARY TO ENTER OR WIN. A PURCHASE, PAYMENT, OR DONATION WILL NOT INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED.

The Sweepstakes is open to eligible legal residents of the fifty (50) United States and the District of Columbia who are at least thirteen (13) years old at entry. Entrants under the age of majority must have permission from a parent or legal guardian. See Section 2 for details.

The “Hally by Harper Zilmer NYC” Sweepstakes (the “Sweepstakes”) is sponsored and administered by Hally Hair, Inc. (the “Sponsor”).

1. SWEEPSTAKES PERIOD

The Sweepstakes begins November 11, 2026 at 3:30 p.m. Eastern Standard Time (EST) and ends November 12, 2026 at 3:29:59 p.m. EST (the “Sweepstakes Period”). All entries must be received during this period.

2. ELIGIBILITY

The Sweepstakes is open to natural persons age thirteen (13) or older at the time of entry who are legal residents of the fifty (50) United States or the District of Columbia, subject to applicable law and platform requirements. Entrants under the age of majority in their jurisdiction must obtain permission from a parent or legal guardian before entering. If a minor is selected as a potential Grand Prize winner, the parent or legal guardian must execute all required eligibility, consent, liability, publicity (where lawful), and travel documentation and must accompany the minor for the entire trip and event as the winner’s sole guest. Entrants must meet the applicable social media platform’s minimum age and other terms. Employees, officers, directors, agents, and representatives of Sponsor and agencies or suppliers associated with the Sweepstakes, and their immediate families and household members, are ineligible. Persons subject to applicable sanctions or prohibitions are ineligible. Void where prohibited.

3. HOW TO ENTER

NO PURCHASE NECESSARY. During the Sweepstakes Period, an eligible entrant may enter using the Instagram Story method below. One entry per eligible person, regardless of method.

Instagram Story method: (a) post the official Hally by Harper Zilmer launch graphic to an Instagram Story; (b) add a clickable link to https://hallyhair.com/pages/hallyxharper; (c) tag @harper_zilmer11 and @hallyhair; (d) take a screenshot of the Story including the Instagram handle during the Sweepstakes Period. Screenshots may be submitted from private accounts; entrants are not required to change their account privacy settings. Entries must comply with Instagram terms and applicable disclosure requirements.

4. ENTRY LIMITATIONS AND RESTRICTIONS

Only accurate, complete, timely entries received by Sponsor during the Sweepstakes Period are eligible. Automated, fraudulent, duplicate, or otherwise noncompliant entries may be disqualified. Content that includes hate speech, discrimination, harassment, threats, or violations of Instagram’s terms may be disqualified. Sponsor is not responsible for lost, late, misdirected, incomplete, corrupted, or technically unsuccessful submissions. Proof of submission does not constitute proof of receipt. Entrants must provide a valid means of contact for winner notification. Sponsor may verify eligibility, entry authenticity, and parental permission where applicable. Submission of an entry does not grant Sponsor unlimited marketing rights to entrant content; any further use will be subject to applicable law and required consent.

5. WINNER SELECTION AND NOTIFICATION

On or about November 12, 2026, Sponsor will randomly select one (1) potential Grand Prize winner and ten (10) potential runner-up winners from all eligible entries received, regardless of entry method. Odds of winning depend on the number of eligible entries. Sponsor will notify potential winners by email or Instagram Direct Message using the contact information submitted with the entry within approximately twenty-four (24) hours of the drawing. A potential winner must respond within forty-eight (48) hours of the initial notification and provide required eligibility, release, parental consent (if applicable), and tax documents by the deadline stated by Sponsor. If a potential winner cannot be contacted, fails to respond, or is ineligible, Sponsor may select an alternate at random from remaining eligible entries. Winners will be verified before public announcement.

6. GRAND PRIZE

One (1) Grand Prize consists of travel and lodging for the winner and one (1) guest to New York City for the November 21, 2026 Hally by Harper Zilmer launch event; VIP event admission; a meet-and-greet with Harper Zilmer and the Hally team; and a one-year supply of selected beauty products. Travel and lodging arrangements or reimbursement are capped at $1,750 in total, subject to Sponsor approval, availability, and required documentation. If the winner is a minor, the one permitted guest must be their parent or legal guardian. Approximate retail value (“ARV”) of Grand Prize: $2,000 ARV. No cash alternative except as Sponsor may permit where lawful.

7. RUNNER-UP PRIZES

Ten (10) runner-up winners will each receive one full-size PR mailer of the new collection. ARV per runner-up prize: $75. Total ARV of all runner-up prizes: $750. Aggregate ARV of all prizes: $2,750. Runner-up prizes are expected to ship by December 1, 2026. Sponsor may substitute a prize of equal or greater value if a stated prize is unavailable. Winners are responsible for applicable taxes and expenses not expressly included in the prize description.

8. PERSONAL INFORMATION AND PUBLICITY

Sponsor will collect and use only information reasonably necessary to administer the Sweepstakes, verify eligibility and parental permission, contact winners, and fulfill prizes, in accordance with its privacy policy at https://hallyhair.com/pages/privacy-policy and applicable law. Any additional marketing use of entrant information or content requires a separate lawful basis and appropriate consent. Any use of a minor’s name, image, voice, or likeness in publicity must comply with applicable law and any required parent or legal guardian authorization.

9. RIGHT TO VOID / TERMINATE / SUSPEND / MODIFY

Sponsor reserves the right to suspend or modify this Sweepstakes, or these Official Sweepstakes Rules, in whole or in part, at any time and without notice or obligation if, in Sponsor’s sole opinion, any factor interferes with its proper conduct as contemplated by these Official Sweepstakes Rules. Without limiting the generality of the foregoing, if the Sweepstakes, or any part thereof, is not capable of running as planned for any legitimate reason, including but not limited to infection by computer virus, bugs, tampering, unauthorized intervention, fraud, programming errors, or technical failures, which, in the sole opinion of Sponsor, corrupt or affect the administration, security, fairness, integrity or proper conduct of this Sweepstakes, Sponsor may, in its sole discretion, void any suspect Entries and: (a) terminate the Sweepstakes, or any portion thereof; (b) modify or suspend the Sweepstakes, or any portion thereof, to address the impairment and then resume the Sweepstakes, or relevant portion, in a manner that best conforms to the spirit of these Official Sweepstakes Rules; and/or (c) award the prize from among the eligible, non-suspect Entries received up to the time of the impairment in accordance with the winner selection criteria discussed above.

10. GENERAL CONDITIONS

Winning a Prize is contingent on fulfilling all the requirements set forth herein. All Entries become the property of Sponsor, where permitted and in any event, none will be returned or acknowledged. Mass Entries, automated Entries, Entries submitted by third parties, and any Entries or prize claims that are late, incomplete, fraudulent, illegible, unidentified, or delayed will be void. All Entries and prize claims are subject to verification. Proof of Entry submission does not constitute proof of receipt. Entrants agree to abide by these Official Sweepstakes Rules. Decisions of Sponsor will be final and binding on all matters pertaining to this Sweepstakes. Sweepstakes is subject to all applicable federal, state, and local laws, of all applicable jurisdictions. Sponsor reserves the right to correct any typographical, printing, computer programming or operator errors. Sponsor’s failure to enforce any term of these Official Sweepstakes Rules shall not constitute a waiver of that provision. The invalidity or unenforceability of any provision of these Official Sweepstakes Rules shall not affect the validity or enforceability of any other provision. If any provision of the Official Sweepstakes Rules is determined to be invalid or otherwise unenforceable, then the Official Sweepstakes Rules shall be construed in accordance with their terms as if the invalid or unenforceable provision was not contained therein. Should a winner make any false statement(s) in any document referenced above, the winner will be required to promptly return to Sponsor his/her prize, or the cash value thereof. Sponsor reserves the right at its sole discretion to disqualify any individual who tampers or attempts to tamper with the entry process, the operation of the Sweepstakes and/or Sweepstakes’ websites or apps, violates the Official Sweepstakes Rules, Sponsor’s Terms of Service, or acts with intent to annoy, abuse, threaten or harass any other person. WARNING: ANY ATTEMPT BY AN ENTRANT OR ANY OTHER INDIVIDUAL TO DELIBERATELY DAMAGE ANY WEBSITE OR APPLICATION ASSOCIATED WITH THIS SWEEPSTAKES OR UNDERMINE THE LEGITIMATE OPERATION OF THE SWEEPSTAKES IS A VIOLATION OF CRIMINAL AND CIVIL LAWS, AND SPONSOR RESERVES THE RIGHT TO PROSECUTE AND SEEK DAMAGES TO THE FULLEST EXTENT PERMITTED BY LAW.

11. LIMITATIONS OF LIABILITY AND RELEASES

BY PARTICIPATING IN THIS SWEEPSTAKES, ENTRANTS AGREE THAT SPONSOR HAS NO LIABILITY WHATSOEVER FOR, AND ENTRANTS SHALL HOLD THE SPONSOR HARMLESS AGAINST, ANY LIABILITY FOR ANY INJURIES, CLAIMS, LOSSES, DAMAGES, COSTS OR EXPENSES OF ANY KIND (INCLUDING WITHOUT LIMITATION DIRECT, INDIRECT, INCIDENTAL, CONSEQUENTIAL OR PUNITIVE DAMAGES) TO PERSONS OR PROPERTY RESULTING FROM (A) ENTRY OR PARTICIPATION IN THIS SWEEPSTAKES, INCLUDING ACCESS TO AND USE OF THE SWEEPSTAKES WEBSITES, (B) ANY CLAIMS BASED ON PERSONALITY OR PRIVACY RIGHTS, DEFAMATION OR PRIZE DELIVERY, OR (C) THE ACCEPTANCE, POSSESSION, USE OR MISUSE OF ANY PRIZE. SPONSOR IS NOT RESPONSIBLE FOR ANY UNDELIVERED E-MAILS, INCLUDING WITHOUT LIMITATION E-MAILS THAT ARE NOT RECEIVED BECAUSE OF A WINNER’S PRIVACY OR SPAM FILTER SETTINGS WHICH MAY DIVERT ANY NOTIFICATION OR OTHER E-MAIL, INCLUDING ANY WINNER NOTIFICATION E-MAIL, TO A SPAM OR JUNK FOLDER. Some jurisdictions do not allow the exclusion or limitation of incidental or consequential damages, therefore such exclusions may not apply to you.

Without limiting the foregoing, Sponsor and any of Sponsor’s other agencies, suppliers or contractors, shall not be responsible for: (a) any incomplete or inaccurate information that is caused by Sweepstakes website users, or by any of the equipment or programming associated with or utilized in the Sweepstakes, or by any technical or human error which may occur in the processing of submissions in the Sweepstakes; (b) lost, interrupted, or unavailable network, server, service provider, on-line systems, telephone networks or telephone lines, or any other connections; (c) the theft, destruction, loss or unauthorized access to, or alteration of, Entries; (d) any problems with, or malfunctions or failures of, telephone networks or lines, computers or computer on-line systems, servers or providers, computer equipment, software, viruses or bugs; (e) garbled transmissions or miscommunications; (f) failure of any e-mail to be received by or from the Sponsor for any reason, including but not limited to traffic congestion on the Internet or at any website or combination thereof or technical incompatibility; (g) damage to a user’s computer equipment (software or hardware) occasioned by participation or downloading of materials related to this Sweepstakes; (h) printing, distribution, programming or production errors, and any other errors or malfunctions of any kind, whether human, mechanical, electronic or otherwise; or (i) technical, pictorial, typographical or editorial errors or omissions contained herein.

12. DISPUTE RESOLUTION

Except where prohibited, you agree that: (1) any and all disputes, claims, and causes of action arising out of or connected with this Sweepstakes shall be resolved individually, without resort to any form of class action, and exclusively by the United States District Court for Delaware; (2) any and all claims, judgments, and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering the Sweepstakes, but in no event attorneys’ fees; and (3) under no circumstances will you be permitted to obtain awards for, and you hereby waive all rights to claim, indirect, punitive, incidental and consequential damages, and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. SOME JURISDICTIONS DO NOT ALLOW THE ABOVE RESTRICTIONS IN THE EVENT OF DISPUTE OR LIMITATIONS OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES, SO THE ABOVE MAY NOT APPLY TO YOU.

All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Sweepstakes Rules, or the rights and obligations of you and Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of the State of Delaware without giving effect to any choice of law or conflict of law rules (whether of the State of Delaware or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Delaware.

13. SPONSOR

Hally Hair, Inc., 108 West 13th Street, Wilmington, DE 19801.

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