Because it’s fun to color. Wearable, low-commitment hair color made to express your style, your mood and your vibe-wherever, whenever. Clean, ammonia-free, cruelty-free, vegan.
We stand for creativity, transparency, and good vibes only. Our brand is committed to your mental health and pledges to donate 1% of all proceeds to mental health organizations that provide resources to BIPOC and LGBTQ+ youth.
1% of all proceeds are currently being donated to:
Sad Girls Club
Sad Girls Club is a non profit 501(c)(3) organization founded to create community and diminish stigma around mental health. They strive to support women of color and the millennial & Gen Z population.
Active Minds is the nation’s premier nonprofit organization supporting mental health awareness and education for young adults. Powering the Active Minds movement is a network of campus chapters located at more than 800 colleges, universities, and high schools nationwide.
Trans Lifeline is a grassroots hotline and microgrants 501(c)(3) non-profit organization offering direct emotional and financial support to trans people in crisis – for the trans community, by the trans community.
Let’s hear it for the girls!
After her summer intern had an at-home hair dye fail, Kathryn immediately got to work researching how to build a fun, simple, and safe hair color brand for the next generation. Kathryn started Hally on maternity leave with her daughter and never went back to her corporate job!